Big Plastic's Online Challenger

Gary Marino is giving e-shoppers an alternative to credit cards -- and his Bill Me Later service is catching on. Is it an idea too good to survive?

Here's how it works: When consumers click on the Bill Me Later icon, they're asked for only two bits of information: date of birth and the last four digits of the purchaser's Social Security number.

Read the whole article here: Big Plastic's Online Challenger

Posted 01/07/06 by ana | Filed under: E Commerce and E Business

Comments

This is what we need to come up with worldwide - a solution to online purchasing without credit cards!

Posted by ana at 01/07/06 13:37:18

I think we can safely prophesize that the days of plastic are drawing to an end...in the East, esp Japan and other countries, payment by mobile phone has become a popular and feasible option..with more and more vendors joining the race. I think the concept above is great..too bad it cant be used across borders (geared to US citizens)!

Posted by JJ at 01/07/06 14:42:25