Marriott expanding its pre-arrival messaging to meetings and events worldwide
This should be available at over 2500 hotels soon and is not unlike pre-stay messaging already employed by some other hotel chains for its guests. Pre-stay messaging, moving beyond just confirmations sent upon reserving a room are becoming an important part of the hospitality online marketing approach."As a part of the pre-arrival planning for groups, Marriott will make the optional service available to meeting planners so attendees can receive details of their stay five days prior to arrival. Resort meeting attendees will receive an e-mail 14 days in advance. The pre-arrival e-mail will include a reservation confirmation, information about property-specific amenities, the weather forecast, maps, directions and transportation from the airport and local area information."
Source: Internet Travel News - Marriott expands pre-arrival service
tags: marriott, pre-stay, pre-arrival, messaging, online-marketing, spirit-to-serve-our-guests
Posted 08/26/06 by hotelguru | Filed under: E Commerce and E Business
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