Sheraton Hotels & Resorts help guests stay connected with the link @ Sheraton
Manama, Bahrain, 25th June 2006 – Sheraton Hotels, Starwood Hotels & Resorts Worldwide the largest Starwood hotel upscale brand, has announced today a new way to keep guests connected in comfort while on the road. The Link @ Sheraton, a unique and convenient online experience, makes its debut at the Sheraton Brussels as part of a pilot programme in Europe Africa and Middle East. The Link @ Sheraton enables guests to surf the Internet, email loved ones, review local favorite attractions and even print up boarding passes while relaxing with family, friends, business colleagues or work in a warm and comforting environment and providing a place within Sheraton where is possible to enjoy the energy and social aspects of the hotel.
The Link @ Sheraton experience begins as guests make their way through the hotel lobby and enter a specially designed communal lounge area featuring comfortable seating, refreshments and a plasma television. Multiple broadband Internet-enabled workstations complete with free Wi-Fi connectivity and PrintMe features are also made available for Sheraton guests and visitors. Moreover, games, books and magazines as well as food and beverage grab-n-go are part of this programme which will enhance the sense of belonging as a common emotion.
The opening of the Link @ Sheraton at the Sheraton Brussels is the first of many brand initiatives to roll out this year to reinforce the values offerings of guests signature services and amenities.
“This unique offering will help our guests stay in touch with their home base, as well as the city they are visiting no matter where their travels take them, 24 hours a day.” said Javier Benito, Executive Vice President and Chief Marketing Officer for Starwood Hotels & Resorts.
Paul Tribolet, SVP Director of Sales & Marketing EAME Division added: ”This pilot programme is part of Sheraton’s ongoing effort to extend the brand beyond the sleep experience, offering guests a sense of community, connectedness and belonging while on the road. We are sure that the concept will have a great impact on our customer satisfaction and will improve the experience we are able to offer our clients through the creation of memorable experience.”.
The Link @ Sheraton, now available at the Sheraton Brussels Hotels & Towers, is also available in the USA at the Sheraton Stamford, Connecticut, the Sheraton Boston, Massachusetts and the Sheraton San Diego, California. More Link @ Sheraton are expected to be launched in Europe Africa and Middle East in 2007.
For more information about Sheraton Hotels & Resorts please visit www.sheraton.com.
Sheraton Hotels & Resorts, with 400 hotels and resorts in more than 70 countries, is owned by Starwood Hotels & Resorts Worldwide, Inc. Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with approximately 850 properties in more than 95 countries and 145,000 employees at its owned and managed properties. Starwood® Hotels is a fully integrated owner, operator and franchisor of hotels and resorts with the following internationally renowned brands: St. Regis®, The Luxury Collection®, Sheraton®, Westin®, Four Points® by Sheraton, W®, Le Méridien® and the recently announced AloftSM. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com/pressclub
tags: sheraton, link, wifi, internet, hospitality
Posted 07/04/06 by JJ | Filed under: IT and Technology



Comments
Add Comment