by Aditya Luthra

Today, tourism is among the world's largest industries. Millions of tourists traipse around the globe, visiting sites, taking photographs, reading guidebooks, straining to listen to tour guides and purchasing postcards and souvenirs. The past two centuries have witnessed an increase in the co modification of tourist sites across the world. Everything from historic monuments to exotic holiday destinations have been redesigned and packaged for mass consumption via various venues of mass media, scholarship and popular myth. As a result, the histories of specific structures, spaces and sites have been reconceptualized. Some have been preserved and celebrated, whereas others are left to decay. In this process of amplification and suppression, buildings, cities and entire countries have been remapped by Tourism initiatives to serve political, cultural, economic and scholarly goals.
Considering these profound transformations, it is vital to examine the reciprocal relationship between the modern practice of tourism and the built environment. Tourism itself is a cultural product and producer of culture. It is an important catalyst in a complex and nuanced process of cultural exchange that is centred in the experience of the built environment.

The relic nature of art tourism destinations becomes particularly with places that are not related with any aesthetic qualities, such as artist birthplaces, childhood residences and sites of death. Mozart’s birth place in Salzburg is a classic example of a secularized holy shrine.

Some people may call it a myth because that is something which they haven’t seen. It is only travel and tourism which takes them to reveal the myth.

Open-air museums present one of the modern world's most accessible images of the past, providing virtual landscapes of a more detailed kind than any electronic equivalent yet available. Visitors can see the displayed buildings, relocated originals or full-scale replicas, from all sides, individually and collectively, and in all weathers merely by following a marked trail through the site. Although visitors cannot live or work within these buildings, such reconstructions provide a state-of the-art glimpse of the world as it used to look.

Careful planning and design of facilities helps to create an attractive tourism destination. For e.g. Bilbao museum is one of the largest visited museum. Design makes a destination attractive, art and architecture gives life and cultural history lives it.

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tags: hospitality