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Improve on your email marketing prowess

Karen Gedney takes a look at what it takes to be a good email copywriter and offers the following tips:

- Funnel Your Creativity Into the Subject Line
- Know Your Template
- Activate the Impulse to Buy
- Divide and Conquer
- E-Mail Assignments Are Like Mini Masterpieces

Read the whole story here:What It Takes to Be a Good E-Mail Copywriter

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