Was having a look at Marriott's Youtube channel and happened across this new dance video Marriott has added for TownePlace Suites:


David Elsewhere is everywhere in the new TownePlace Suites by Marriott. Check out his gravity-defying dance moves. Don't try this at a home. Instead, try it at TownePlace Suites. Let the new hotel design move you. Enjoy and pass it around.

Frankly, love the idea but the watching the video the whole way through was quite a painful task (unlike the earlier International Ad Marriott released featuring various dance moves coming together)... not sure if Marriott plans on using snippets for a TV ad campaign, but short doses of this concept may be just what the Ad doctor recommends!

The new Marriott Hotels & Resorts commercial, directed by Howard Greenhalgh for AMP is a beautiful work of art, with every type of dance flawlessly combined into one fluid motion...a message well delivered, I say! Watch the complete 1 minute version below:

STARWOOD HOTELS & RESORTS LAUNCHES SPGTV.NET, a portal dedicated to the Starwood Europe Africa & Middle East TV channel Starwood Hotels & Resorts launches SPGTV.NET a website based on the TV productions of SPGTV the first lifestyle TV channel designed by a hotel industry and presently broadcasting in Europe Africa and Middle East in more than 280 hotels and resorts, with individually tailored versions for each of the company brands.

The latest series of Hotels.com commercials posted on YouTube, leveraging the power of the consumer review today...quite funny and effective. Enjoy!

Hotels.com Commercial - Guest gets a fur coat:

Hard Hats and High Heels (a.k.a - don't try this at home!): An entertaining video from the soon-to-open Westin Dubai Mina Seyahi Beach Resort & Marina (Jumeirah Beach Dubai) of a visit by 120 members of the American Women's Association of Dubai. The resort, which is set to open it's doors in May 2008, promises superlative dining, entertainment, rooms and sporting action, and in combination with the existing Le Meridien Mina Seyahi promises a strong competitive edge for the Mina Seyahi Complex (first conceived with the Dubai International Marine Club).



tags: hotels-in-dubai, videos, funny, humor, american, awa-dubai, westin, dubai, mina-seyahi, uae, united-arab-emirates, hotel, resort, jumeirah, beach, starwood

Above - the P&O Cruises "Shiver" Commercial P&O Cruises launched a set of commercials at the end of December 2007, with a distinctly "different" feel. The commercials have been received with mixed praise and criticism... I for one like them, especially "Shiver" above... a little chilly, but then again the commercial certainly leaves a lasting impression and remains in memory. The message is also beautifully communicated - the direction, editing and camerawork is brilliant! Watch the other two, Butterflies and Weight below... not as haunting as Shiver... but also well created.

Hyatt Hotels & Resorts has launched Hyatt Retreats, a new collection of value-added packages available worldwide. Whatever mood strikes, Hyatt’s Amour, Balance, Awaken and Explore packages offer the solution, accentuating the special offerings and distinct location of each participating Hyatt hotel in over 45 countries. In addition, through January 31, 2008, Hyatt Gold Passport’s partnership with MasterCard Worldwide® offers guests the opportunity to earn 2,000 Hyatt Gold Passport bonus points when booking any Hyatt Retreats package.

Shangri-La Hotels and Resorts, Asia Pacific's leading luxury hotel group, is offering five-day/four-night “Pre-Olympic Vacation” packages at its four Beijing properties. Available until 30 June 2008, the four specially designed themed packages give leisure travellers insight into the multifaceted Chinese capital in the lead-up to the 2008 Olympic Games.

All four packages feature visits to Olympic sites such as the Bird’s Nest and Water Cube. Highlights of the “Art and Sport” package include a Peking Opera School tour, dinner at the late Peking Opera Master Mei Lanfang’s private mansion and a tour of the renowned 798 Art District, a hub of Chinese contemporary art. Guests will also visit the Beijing Sport School, where they can watch China’s future Olympic medalists train.

Helping High-Achieving Business Travelers Experience the Ultimate Stay Using international dance forms as a metaphor to express its global reach and the synchronicity of its staff, Marriott International, Inc. (NYSE:MAR) has launched a dynamic and sophisticated multi-media advertising campaign to support its global, nearly 500-hotel-strong upscale, deluxe Marriott brand.

The world’s leader in hotel group intelligence products and services has just made it even easier to stay on top of the ever-growing group sales competition. The Knowland Group is rolling out a series of improvements to its READERS 2.0 technology, which is already the country’s largest hotel reader board service.

With READERS 2.0, hoteliers and sales managers can already track the daily business activities of their competitors, receive detailed sales leads, and have access to historical data in their chosen markets. Now, users will be able to search through hundreds of hotels by the market of their choosing, and will be able to view the average number of daily events and the average number of square feet of meeting space used for each hotel. Users can also now add and remove hotels from their competitive set reports on the fly based on their searches, and have the freedom to schedule the delivery days for their competitive set reports. In addition, hoteliers will be able to manage their own system users.

Knowland Group Research Reveals That Price Isn’t Everything

1. Location
Planes, Trains, and…Nightclubs
A coordinator for a northwest sports association explained to Knowland researchers their only requirement is that the event be located near downtown nightlife. “We have a large group that likes to enjoy post meeting activities,” she states, stressing the importance of keeping the attendants happy.

Whether the criteria includes nearby golf, proximity to an airport, or indulging in local culture, Knowland reveals that location is the most important factor for 44% of event planners.

Choice Hotels has just announced a new contest, where people get to upload a video showing us how their “Stay 2 times. Earn a free night at over 1,000 hotels.” promotion has let them visit a loved one, an important business client or a favorite place. Submissions are open from Sept. 6 to Oct. 22, 2007, following which site visitors may vote on top videos... submitter of the video collecting the most votes wins a walk-on part in the next television commercial by Choice Hotels, roundtrip airfare to the location of the shoot, three days and two nights accommodations, meals and spending money.

InterContinental Hotels Group (IHG) has created a worldwide brand management leadership team to drive brand development across the globe.

The team will headed by Nina Bibby who will continue in her role as senior vice president, worldwide brand management, reporting directly to Chief Marketing Officer (CMO) Peter Gowers.

$30MM Experiential Campaign Uses Non-Traditional Methods to Bring Renewal to Commuters in Major Transit Hubs Throughout the United States

This summer Westin Hotels & Resorts is transforming some of the country's most hectic transportation hubs into "places of renewal." Westin's $30 million campaign uses experiential mediums including 3-D and Bluetooth billboards, image-shifting lenticulars and sub-media (ads that appear to move on the train tunnel walls, much like a giant flip book), that bring to life the brand's ongoing concept of personal renewal. Rolling out in major cities including Chicago, Boston, Atlanta and San Francisco, the campaign culminates on August 1st in New York City when every possible media touch point in Grand Central Station will be a carefully choreographed brand immersion experience. One of many executions includes the interiors of three Grand Central/Times Square shuttle trains completely wrapped with 360-degree imagery of a lush rain forest, tropical scuba dive or a soothing sauna leading to an icy lakeshore.