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This is the archive for January 2008

LongTail Yeah! So you want to be a hotel eMarketer? Viral Travelclick Video

LongTail Yeah! So you want to be a hotel eMarketer? Viral Travelclick Video

TravelClick recently launched a viral marketing campaign including a short video titled "So, You want to be a Hotel eMarketer?", featuring spoofs of various celebrity characters like Ozzy Osbourne, Borat, Ali G, Woody Allen and more. Check out the video here
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01/31/08 | Posted by JJ | Category E Commerce and E Business

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Hotels.com Commercial runs before Hotels.com fraud report - Advertising gone wrong or just bad timing



Ouch! This Hotels.com ad was featured right before a new report on credit card data loss / fraud related to Hotels.com. How's that for bad timing...? Must've made the folks over at Hotels.com cringe (to say the least).

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01/22/08 | Posted by JJ | Category E Commerce and E Business

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